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SEAK logo, part of YUVENDA, with a stylized circular emblem.
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Frequency-Based Staff Scheduling Across 21 Locations in Tyrol

How the Tyrolean family business Mode Feucht from Innsbruck uses SEAK to coordinate workforce planning, deployment, time management, and mobile self-services across 21 branches — since 2006.

Mode Feucht at a Glance

Mode von Feucht is a family-owned fashion business headquartered in Innsbruck, Tyrol, founded in 1977 by Annemarie and Leopold Feucht. Today, the company is led by brothers Wolfgang, Christoph, and Leopold Feucht — the second generation at the helm. With 21 locations across Tyrol, Mode Feucht has established itself as a premier destination for fashion and lingerie.

Team

Over 300 employees

Locations

21 locations across Tyrol – women's, men's, and children's clothing, lingerie & underwear, with an extended sportswear range at the Innsbruck flagship store

SEAK customer since 2006

Workforce demand planning, staff scheduling, time management, SEAK Teams (formerly Employee Self-Service Portal) – plus frequency measurement integration

Numbers, Data, Facts

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Branches in Tyrol – including 6 franchise stores (2 Esprit, 4 s.Oliver)

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Staff scheduled across four product categories (Women's, Men's, Children's, Lingerie)

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sets Mode Feucht on SEAK

The Challenge

Mode Feucht manages over 300 employees across 21 locations in Tyrol. At this scale, effective workforce management without a robust software partner was no longer viable — two key metrics were trending in the wrong direction, and the reality on the shop floor painted a clear picture.

 

Three specific challenges were holding them back:

Disappointing Conversion Rate

The ratio of purchasing customers to total visitors was not keeping pace with what the store's product range and expert consultation services were capable of delivering.

Headcount Costs Under Pressure

Without a planning tool to align staffing demand with actual deployment, reliably managing the personnel cost ratio was simply not possible.

Under- and Overstaffing

Sales floor staffing was misaligned with demand — too few people during peak times, too many during quiet periods — impacting both customer experience and employee morale.

Illuminated green Feucht GmbH building with mountains and Wolfgang Feucht's portrait.
Feucht Mode logo featuring a large black 'F' and the company name 'FEUCHT MODE'.

Wolfgang Feucht – Managing Director – Mode Feucht

"SEAK's demand forecasting and shift scheduling tools are optimization features that ensure we always have the right number of staff on the sales floor to match customer traffic. Ultimately, this also boosts employee motivation — people simply perform better when there's real work to be done."

The Decision: Why SEAK Has Been the Trusted Choice for Nearly 20 Years

A Retail Floor Optimization Tool

Mode Feucht has been working with SEAK since 2006 — an remarkably long partnership in the fast-moving world of fashion retail. The relationship has endured because the software directly supports the two most critical performance drivers for the business: conversion rate and labor cost ratio. Wolfgang Feucht describes SEAK as an optimization tool that is, in his words, "irreplaceable" in that role. Another key advantage — particularly valuable for multi-department store operations — is the ability to create clearly structured schedules mapped to individual departments: Women's, Men's, Lingerie, and Children's.

The Implementation: How SEAK Is Integrated at Mode Feucht

Workforce Planning, Scheduling, Time Management, and Self-Service Across All Branches

Mode Feucht manages its staffing requirements and workforce scheduling using the relevant SEAK modules, with time and attendance also handled entirely within SEAK. Store staff and administrative employees alike use SEAK Teams — the mobile self-service platform (formerly known as the Employee Service Portal) — to access their personal workforce information anytime, anywhere, from tablets, smartphones, point-of-sale terminals, or desktop PCs. The solution also integrates with a foot traffic measurement system, as customer frequency data is a key input for Mode Feucht's workforce demand planning.

What the software actually covers

Annual Planning

Staff hours and staffing requirements across the year — seasonality, public holidays, school breaks, and promotional campaigns are all mapped within the system.

Automatic Shift Suggestions

By day and department — based on historical data and management targets.

Qualifications & Features

Employee qualifications and required roles are automatically factored into every scheduling decision.

Contract & Preferences

Contractually agreed hours and employee preferences are built into the scheduling process.

Justice Factors

Personalized scheduling with workloads distributed fairly across the entire team.

Department-Specific Scheduling

Custom sorting logic tailored to each product category — women's fashion, men's fashion, lingerie, and children's clothing.

Mobile Self-Services (SEAK Teams)

Time tracking, time corrections, shift scheduling, and requests — available on tablet, smartphone, POS terminal, and PC, from anywhere.

Frequency Measurement Integration

Frequency data flows directly into demand planning as an input variable via a dedicated interface.

Illuminated green Feucht GmbH building with mountains and Wolfgang Feucht's portrait.
Feucht Mode logo featuring a large black 'F' and the company name 'FEUCHT MODE'.

Wolfgang Feucht – Managing Director – Mode Feucht

"What I particularly appreciate is how well the schedules are tailored to each department. Staffing needs vary significantly across womenswear, menswear, lingerie, and childrenswear — and SEAK makes it easy to map those individual requirements with real precision."

The Result: What Has Changed Since Then

Measurable ROI – Felt Across Every Layer of Your Business

The impact shows up in four dimensions: financial performance, operational control, employee motivation, and customer perception.

Business Management

Business Impact
Increased productivity and a lower personnel cost ratio.
    Higher conversion rate – more purchases per visitor.
      Conversion rate and staff cost ratio are the two metrics by which success is measured in-house.

        Controls & Analytics

        Effects on Leadership
        Staff your sales floor based on actual footfall patterns — not guesswork.
          Department-specific shift schedules for womenswear, menswear, lingerie, and childrenswear floors.
            Reporting for goal tracking: monthly department revenue, buyer conversion rates, and sales rep performance metrics reveal trends at a glance.

              Employee Motivation

              Effects for the Team
              Higher motivation, because staffing levels match demand — when there's work to be done, there's someone there to do it.
                Mobile self-service tools are widely embraced — even by employees who were initially skeptical.
                  Fairer scheduling through contract hours and preference logic.
                    Streamline your back-office operations — time corrections, vacation requests, and absence management handled seamlessly via mobile, end to end.

                      Customer Perception

                      Effects for Clients and Customers
                      Strong on advice and service when it matters most — perfectly tailored to every product category.
                        Conversion improvement as a direct signal: Visitors on the floor always find the right person to talk to.
                          Illuminated green Feucht GmbH building with mountains and Wolfgang Feucht's portrait.

                          Wolfgang Feucht – Managing Director – Mode Feucht

                          "We measure success by conversion rate — the ratio of purchasing customers to total visitors — and by labor cost ratio. To achieve strong results in both areas, a planning tool like SEAK's is simply indispensable."

                          Which modules Mode Feucht relies on

                          Workforce Planning

                          Annual headcount planning based on historical data, seasonal trends, and promotional activity — powered by footfall measurement as a core input.

                          Workforce Scheduling

                          Automated daily shift suggestions per department — powered by qualification, contract, and preference logic — with tailored schedules for Womenswear, Menswear, Childrenswear, and Laundry.

                          Workforce Time Management

                          Accurate time tracking and evaluation — a reliable data foundation for payroll, controlling, and employee self-services.

                          SEAK Teams

                          Mobile self-service for employees and managers: time tracking, time corrections, shift scheduling, vacation requests, and absence management — available on tablet, smartphone, POS terminal, and PC.

                          Illuminated green Feucht GmbH building with mountains and Wolfgang Feucht's portrait.
                          Feucht Mode logo featuring a large black 'F' and the company name 'FEUCHT MODE'.

                          Wolfgang Feucht – Managing Director – Mode Feucht

                          "The SEAK trainer who onboarded our staff for the Employee Service Portal immediately impressed us with her hands-on expertise. She had a thorough understanding of retail workflows and how they operate in practice. What truly defines SEAK for me is the flexibility of their systems and the exceptionally wide range of options available for custom configuration."

                          Let's talk about whether SEAK is the right fit for your business

                          In a 30-minute introductory call, we'll assess where your business stands today, identify which modules are the right priority for your situation, and outline a realistic implementation roadmap.

                          Alternatively, you're welcome to reach out via our contact form — we'll get back to you promptly. Or give us a call at: +49 40 238 348 – 000

                          The Trade Trusts SEAK

                          From fashion and food retail to building materials and specialist trade: retailers across Germany rely on SEAK to manage their workforce.

                          Tyrol's Premier Destination for Fashion and Lingerie

                          Mode von Feucht was founded in 1977 by Annemarie and Leopold Feucht in Innsbruck. Today, the company is led by brothers Wolfgang, Christoph, and Leopold Feucht — the second generation of the family at the helm. With 21 locations across Tyrol — including six franchise stores (two Esprit and four s.Oliver) — Mode Feucht is the region's go-to destination for women's, men's, and children's fashion as well as lingerie and underwear.

                          The company's values are rooted in authenticity and reliability, paired with a forward-thinking mindset and an unwavering commitment to service. This is brought to life most vividly at the flagship store in Innsbruck, which offers a personal shopping box, private shopping appointments, in-store dining, an engraving studio, on-site tailoring, winter sports services, bike fitting, a dedicated "Sports Lab" for hard goods, and an EV charging station — allowing customers to charge their vehicles free of charge in the Feucht underground car park while they shop.

                          With a team of over 300 employees, Mode Feucht is one of Tyrol's largest fashion employers — and one of the first in the industry to embrace a specialized software partner for workforce management.